Alpha Tradie is for trade business owners who are doing decent revenue but feel stuck running everything themselves. If you are still working in the business, not on it, making all the decisions, and carrying the stress on your shoulders, you are in the right place.

If you are just starting out, not yet committed to growth, or looking for shortcuts without changing how you lead and operate, this will not be a fit. Alpha Tradie is for owners who are serious about building a business that runs without them.

Our Boardroom members are between $1m and $6m in revenue. This is the stage where the owner is trapped between operator and leader, often what we call the managerial swamp. Our work is designed to help you escape that stage and build a scalable business.

No. The Boardroom is exclusive to the big guys. To keep the room high-level, we make applicants pass three tests: Minimum $1,000,000 revenue run rate, Team can work autonomously, Director thinks like an owner not an operator. Maintaining a high-calibre Boardroom helps the high performers advance rapidly.

Yes. The Growth Lab is our start-up incubator. There's one goal: Get you to consecutive $100k/m so you can apply for the Boardroom. This program runs seperate so you're in a room with guys facing the same problems: knowing the numbers, getting off the tools, building the first systems.

We help trade business owners fix the things that keep them stuck.

- Being under staffed and constantly recruiting

- Everything running through the owner

- Poor leadership systems

- Inconsistent profit and cash flow

- No clear structure, roles, or accountability

The outcome is a business that runs through people and systems, not through you.

It is coaching with implementation support. We do not just give you theory or motivation. We help you build the structure, systems, and leadership habits required to step out of day to day operations while still growing profitably.

Most clients see meaningful changes within the first 90 days. This usually looks like better team performance, clearer structure, less firefighting, and more time on the business, not in it. Long term results come from consistent execution, not quick fixes.

We work with a wide range of trade businesses including plumbing, electrical, air, carpentry, plastering, painting, landscaping, and other service based trades. The principles of leadership, systems, and structure apply across all of them.

We specialise in construction trade businesses, working FOR Builders. Who are at the stage where growth creates pressure. We understand the realities of running a trade business, from pipeline planning to cashflow projection, because our experience has always been in the construction sector.

Subbies Only - No Builders

If you feel like the business depends too heavily on you, your stress is increasing as revenue grows, and you want a clear path out of day to day operations, it is worth having a conversation. The first step is a call to assess fit on both sides.